Keira McGlone

Senior Strategist

As a seasoned brand experience strategist, Keira is driven to produce results.

As a seasoned strategist, Keira is driven to create exceptional experiences that benefit both consumers and bottom lines. At her core, she’s an empathy-driven professional, who leverages research and data to discover audience insights and emotional triggers in order to drive brand and business performance.

From digging deep in order to map emotionally-driven behaviors, pain points, and journeys, she is proficient in translating insights into optimized experiences. Skilled in brand management, audience research and segmentation, client relationships, and content creation, she engineers audience-centric, goal-driven experiences that satisfy both customer and business goals. Excelling in both big-picture, creative-thinking, and detail-oriented task work, she thrives working both in collaborative teams and independently, taking accountability for multi-channel project plans in order to truly drive impact in the lives of others.

Outside of work, she enjoys spending time with family and friends, volunteering, and vacationing locally and abroad. She’s passionate about our planet, health & education, and bleeds scarlet & gray (Go Bucks!).